Quest 3

by Meta

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Mixed reality should be for everyone.

Introducing Meta Quest 3S, a headset that gets people more into what they love—at a price they love, too.

To announce the newest, most affordable mixed reality headset ever, we made a video that dropped in front of millions of people watching Meta Connect 2024.

Role

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Art Direction - Design - Animation
Created @themill

Selected Frames
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Design Exploration
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Our team explored a lot of ways of distorting the typeface and creating patterns through our design phase. At the begining we experimented a lot with color and different ways of creating contrast between shots. These frames are just some selects of that initial design exploration.

Credits
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Client:
Oculus Quest 3

Directed at:
The Mill

Executive Producer:
Rachel Leibman

Producer:
Alicia Dovale

Creative Director:
Andrew Proctor

Design & Animation:
Alex Belenkiy, Luis Roca, Hana Yean, Anastasia Skrebneva, Jose Ponce

CG Lead:
Cinzia Pegorin

Color:
Michael Rossiter

Editor:
Jack Pyland

3D Lead Artist:
Anastasia Skrebneva

3D Artist:
Anastasia Skrebneva, Jose Ponce